A 4-legged approach to link building.
March 21, 2008
The algorithms of search engines are constantly changing. The big 3 (Google, Yahoo and MSN) may love your links today and devalue them tomorrow. I think the largest evidence of this is what happened to reciprocal links. At one time they were all you needed to rank very well in Google. Now, though, they have a tiny fraction of their previous value.
The sudden, drastic change in reciprocal linking is evidence that you need to vary your link gathering methods. Putting all of your links in one basket will work for a while, but when it stops working every site you have will suffer greatly.
That's why I recommend a four-legged approach to link building:
- Automated link building.
- Links from article distribution, press releases and blog comments.
- Social bookmarking.
- "Natural" links resulting from great site content.
Let's go over each one of these methods in a little more detail.
Automated Link Building
To stay ahead of your biggest competition, many of whom often have a full time staff working to build links, you need to consider a proven automated linking method. Whether you use a semi-automated approach (such as SEO Elite), or a fully automated method (like 3WayLinks.net, you need to think seriously about the efficiency of automated link building. It helps you to keep pace with those who have a staff, especially if you're a one man (or woman) show.
Links From Article Distribution, Press Releases and Blog Comments
I'm grouping these three methods together because they're all part of what I consider "in-content linking" — where your links are surrounded by content related to your link and the subjects that you want to rank for. Since all three accomplish this in a similar way, I've put them all together under one "leg."
Gaining backlinks from articles will never go out of style. People have been building their brand and generating sales from article syndication for many, many years. Now, in the age of the Internet, in addition to the direct traffic generated from the links in the articles, you also help your ranking in the search engines.
Articles do more than help boost your ranking through link building. They also build your personal brand, establishing you as a knowledgeable authority in your subject area, and that builds trust that works to drive sales.
Now that articles are also used for search engine optimization, though, it's important that you understand the ins and outs of how best to write articles that are both informative and educational, while also being effective at drawing people to your site without sacrificing their SEO value. A great report that outlines a number of "best practice" methods from a proven article marketer is Josh Spaulding's Article Marketing Domination.
Press releases are less for building authority and more for generating buzz, but they still give you a great way to get a lot of low-cost links into your sites. Have a new product or service available? Create a great new concept or idea? Then write a press release and submit it to the top sites for quick traffic and link building.
Blog comments are a third great way to get high-quality links to your site from pages of content related to your site. Of course, spam commenting won't do. You want to make sure that you read the blog posts that you're going to comment on, and write a thoughtful comment that adds to the post.
A great way to automate your efforts is by using Fast Blog Finder. Click here to download and install the free version. The free version limits how many blogs it will find related to the keywords you provide, but it is not crippled beyond that. If you feel it's as great as I feel it is, you can go to the Help menu and buy the full version that has no limitations.
Social Bookmarking
If I need to get a site crawled and indexed fast, I usually post a few social bookmarks to it. The search engines quickly follow, and within a few days or a week, the site is almost always fully indexed.
But social bookmarking is also great for building backlinks. For automation, I like to use Social Bookmarking Demon. It makes it easy to submit to dozens of social bookmarking sites. Keep in mind, though, that if you submit to a lot of these sites at one time, and your site is pretty new, then Google will probably drop your ranking after a few days. Your ranking will stay down for a week to two weeks before those new links are calculated into Google's algorithm. When that happens, though, I always see a significant boost up from my original ranking.
So for new sites, social bookmarking is a definite must-have on your list of linking techniques.
"Natural" Links Resulting From Great Site Content
I use the word "natural" in quotes because I'm not completely in line with Google's notion of what constitutes a "natural" link — but that's a post for another day.
Regardless, though, if you want to have an army of people adding links to your pages without you having to pay them a salary to do so, then you need to have outstanding content on your web sites. Outstanding content is link bait! People will link to it like crazy and tout how wonderful your site is to other people, encouraging them to visit.
This works well for you in terms of direct traffic from those pages as well as increasing your link popularity and, thereby, your ranking in the search engines. However, because "natural" links don't always follow Google's prescribed method of including the keywords you want to rank for in the anchor text, it often takes a lot more of these kinds of links to rank well.
Four Legs Makes a Table Sturdy
Using multiple link building techniques can be likened to building a table. You can get a table with one leg to stand up if you're really careful, but any little bump or movement and it'll fall over. Two legs will hold up a little easier, but still, it's precarious. Three legs isn't bad. In fact, many a table is built with three legs. But four legs is by far the most sturdy, able to withstand all kinds of bumps, shoves and movement without falling over.
The same holds true with link building. Today the search engines may value automated links more than links from articles or press releases, or vice versa, but tomorrow that formula may change (and, based on past experience, it's likely to). So if you have your links spread out across many possible categories, your rankings are much more likely to survive the ebb and flow of search engine algorithms.
An added benefit of using techniques such as article writing and press releases is that they have their own innate traffic value. So even if your site disappeared from the rankings completely, if you have thousands content-based links in articles and press releases spread across the web, you won't lose all of your traffic. In fact, I've got one site that I worked hard to get quality links to from related niche sites that actually received 70-75% of its traffic from those links (to the tune of 15,000 visitors per month). Keep that in mind when planning your link building strategy as well.
Please post your thoughts and comments below.
Comments
108 Responses to “A 4-legged approach to link building.”
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Jonathan Leger has been earning his living online full-time since the fall of 2004. He regularly posts advice about search engine optimization (his current passion), AdSense and Internet Marketing. 
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I'm glad you brought this analogy up. It's similiar to a reply I left on the post before last. It certainly applies to all traffic to your site.
Happy Easter
I would add Google site map to that but all you say is true
Great analogy. Love it!
I agree with you, it is best to have links coming from as many different places as possible.
Jon,
Thanks for another great article. Diversity is almost always a good approach. Having a plan A, B and C has saved my a#$ more than once.
I have to tell you though. I tried 3-Way linking and I immediately had to take it off of my site because I was embarrassed by the types of links that were displayed on my site. Very poor quality sites that I would not want to be associated with.
Perhaps it was due to the keywords I was targeting. I don't know…
Barry O.
Jon,
That was again another great post. Putting all you linking eggs in one basket, like you say is not a good thing. You never know when google is going to change its mind on something.
Steve
Hi Jonathan,
I seriously believe your information should be on my website. Can we discuss the possibility ?
Great Post Jon,
I have been doing all of those but was wondering something about articles submission…
Let's say i submit 30 articles over time to Ezinearticles….is it accurate to say that these links will be penalized by the fact that they all come from the same Class IP?
Is it still helpful to submit your articles to hundred of article directory, (like with Article post robot) Or is it better to just post them to a selected few high quality article directory?
Another question:
What do you think about the new trend emerging about building freeware, podcast,pda and submit them to download directories to build links?
Best regards
Fred.
kudos to you Jon,I have always known you to be great , Thanks for your posts
Yes, commonsense. Pity it's such hard work though. Or, more correctly, time-consuming.
I remember about 6 years ago I a had a page on my site (domestic staff related) featuring links to dozens of 'Domestic Staff Agencies'.
I ranked no #1 for that phrase even though the page featured outgoing links only (OK maybe a few sites linked in to it but only, say ,6 as opposed to 70+ outgoing).
Hard to believe today right? Linking 'out' was considered 'relevant'!
To retain my no #1 ranking today those agency links now link to an in-site 'review' page which, in turn links to the agency in question.
Added bonus is that now when I 'sell' links, I am not breaking Google's TOS as the text link goes to an internal page and the 'link out' page is clicked from an image.
Another good and informative post.
I use most of these but some of the more technical ones give me some problems. I haven't tried the automated link building but need to look at them in the future.
I hope that you have a wonderful Easter weekend.
I have been doing a lot of reading on these topics. I appreciate your clearing a lot of it up for me.
I do have a question regarding the social bookmarking. Can you go into further detail on this topic?
Thank you!
This is the path i've followed to the letter
First i started with 3wl. Once i could see it was achieving results for my site, i started to try out other automatic systems like link-vault.com and blog posting. Then i started to add to it with article submissions. Then i started to try bookmarking using socialmaker.com (i've trid other free automatic services, but yet to find one that works); i tried the main sites as well as those which are Dofollow, most of the time now, i just use the Dofollow sites. And now I'm starting to use blog comments as well.
I have still to try link bate, but as my sites get better rankings and more traffic it will also be something to give a try.
The most important thing is to keep doing it, don't do for instance a little bit of SB and then sit back and wait, you must give things a few months at least to see results.
Jayen
Great Post!
I'll be referring my students who are new to link building to it!
- Ryan
Thanks for the insite I have been trying these approches and it is nice to know that I'm at least on the right track
RR Smith
Great article, Jonathan. You should never put all your eggs in one basket (seems appropriate with Eater coming up!) in any of your online marketing efforts. Through these various link building efforts, I now get traffic to one of my content sites from over 1,500 different referrers each month.
Gregg
Hi Jonathon,
I found your site in my search for information on building back links for two new Squidoo sites that I am building. I'm going to work on implementing them this weekend and will keep you posted on my success.
Jess Alexander
Good stuff.
I've automated my article marketing and it's working great for me. I plan to do more press releases to see what kind of impact that has.
Marvin
Thank you very much for your attention,i am be in the process of learning and understand.
I am always follow your post and advice.
Great post and pretty obvious really but I bet most people use at most 1 or 2 of the methods outlined.
Tony
That's a good read, thanks for sharing. Bookmarked, and will refer this more than once.
I like the fact the article doesn't bash any one particular type of tactic in favor of the latest flavor of the month. I enjoy generating content and deploying it over different content sites without duplicating the content. I'm a little wary of anything automated because it does tend to leave a "footprint." But I'm not familiar enough with the products you mentioned to know if they do.
Anyway, thanks for a balanced article on link building.
Cliff
Great information jon,learned allot
Hey Jon,
Glad to see this article - it adresses my comments in your former article. Thanks - and happy content- and community building:-)
Claus
Hi Jonathan. For social bookmarking I was looking at socialmarker.com because it's free and seems to cover the top sites with a single submission. How would you compare a service like this with the bookmarking demon one you are using? Do you think it is worthwhile paying for bookmarking demon when these kinds of free options are out there? Would love to hear your opinion. Thanks!
Blog commenting is great, but many blogs have "nofollow" in place, which renders the link useless. You don't :-). Keep it up.
Paarshooting:
That's why I love Fast Blog Finder — it tells you if the blog is setting nofollow on the comment links or not.
I agree with what you said Jon about not putting all our links in one basket. Actually the same holds true for anything that you do, don't put all your eggs in one basket, as the saying goes.
Keep those great posts coming Jon!
Very useful information, although I agree with one of posts, that 3 way linking is not that great, and could cause some problems with Google.
Tony
I can verify the dip in rankings and links when searching after putting your site out on a large link exchange. I just experienced that, and shortly after the event my scans by the various search engines went through the roof. I see scans like Google constantly, but now I'm being scanned by places in Italy, and oddly enough was ranked #1 on hosting in a search engine there for quite a while. A shame they didn't speak English so they would feel comfortable signing up for hosting
Well, I'm off to do my usual. I just turned down an interview on News12 Long Island, and yes I know, not the best choice, but I'm no expert on Wi-Fi, and that's what they wanted. I'm more an Internet Pipeline and Data Integration Guru. Maybe that will be next week's topic .
Catch you later… -Al
Thanks Jonathan for sharing some of your link building strategies, much appreciated. The bit about automating link building with social bookmarking seems very interesting. Would like to hear more about the pros and cons of using it.
best regards,
Jer
Great post, Jon and so true! I have seen Google drop me in rankings drastically for too many social links, but through a lot of hard knocks and trial and error, I've found that a combination of everything creates a greater bond with all of the search engines.
I've been using 3-Way links for a couple weeks now and love how it was easy to install on a Joomla Site and is completely automated.
I am now going to give some thought to, Social Bookmarking Demon. Having a lot of the work automated is a major plus when it's just me doing the work.
Great information, Thanks for sharing.
Great artricle as always, very informative
Hi Jon,
Thanks for another quality article. You helped me re~focus my link building strategy. As mentioned above I would also value your opinion on the benefits of a free social bookmarker and the product you recommend in the article which retails at $97.
Anyway, you've been quiet recently and I guess you've been busy. Do I sense a new product around the corner?
Things are not getting much easier, i have found that content and even themed content has been good to me and my as well as my customers websites.
This is a very well written release … congratulation, Jonathan
Hi,
Jonathan, I couldn't agree more. As part of my 366 FREE Internet Marketing Tips AND Secrets I offer very similar advice. Google will keep changing the ranking algorithm because if they don't, then all that Adwords spend they currently enjoy will start to drift off into SEO instead. Link long, link varied, and prosper!! More power to you. All the very best, Allen
Informative and clear John. But you don`t mention what`s the last method of Google to value a website?Because you say reciprocal links is not powerful as before.
Thanks for the great tips and the introduction to 3waylinks. Seems it may be a useful addition to the strategies you have listed.
~Jane
Hi Jonathan,
Solid content as always…thanks! I'm a huge fan and customer.
Keep up the great work and thanks for sharing your vast knowledge so freely and with solid proof, which is more than can be said of many "gurus".
I know it has certainly helped me on many occasions.
Van
Jon:
Always good information. I need to find out more about social bookmarketing. Article writing is great. Lots of traffic.
Hi Jonathan,
That is really an information packed post. There is is a lot of good stuff there. I have been trying to do some of the things that you talked about. Now I will also try some others.
I have Article Marketing Domination by Josh Spaulding and I agree that is great information.
I am going to refer some of the people in my group to your blog. I believe they will get a lot of of it.
Herschel Lawhorn
Because of information overload, Jonathan is one of the very few I have not un subscribed to. As always, great info and no crap. If Jonathan says it's good, it's good. I don't even question it. Why? Because he's a test freak. If he says it's good, you can bet he tested it to death.
I downloaded the free version of Fast Blog Finder last night. Loved it. I'll be upgrading tonight.
Thanks Jon.
Jon
One of the algorithms that is very seldom mentioned is bounce rate. It's all very well getting traffic but if your content is rubbish and your visitors leave without looking around then you've wasted your time.
The search engines and links will build your traffic but it's humans that judge your content!
A bit like a a table with 4 good solid legs, but with a scratched and chipped top - not worth much.
Paul
Hi Jonathan,
Thank You.
3WL and Bookmark Demon have both worked great for me - once I'd got past the mild initial nausea to set them up right.
Two further suggestions are:
1) ARTICLES
Set up an outsourced system for producing and publishing decent quality articles. You'll get nowhere busting your chops trying to do articles all by yourself. If your sites are not monetized to fund article outsourcing maybe you need to revisit your revenue model first.
Also, look beyond the standard article directories (EZ and Go) and seek niche homes for your articles - research "Artemis" by James Brausch for the how and why.
2) SOCIAL
Look deeper into the potential of Social connections and relationship building as a supplement and natural alternative to dependence on SEO for traffic. Research Charles Heflin's "Social Marketing Blueprint Formula" for the how and why.
Do "Social" right and you'll keep the bank happy with direct "social" traffic - and finally break free of intimidation by Mountain View thugs.
I'd have to say you are 100% correct about link building. Those are the minimum everyone should be doing.
One would assume that if the content is good enough they will stick around. That's the point of writing or having good content.
Thanks, I'm going to show this to a couple of people I know because I evidently make it to complicated for them to understand.
Thank for the tips! it hard to understanding google because they term always change. And google like to playing us.
Jon,
Great post, helpfull as always! Your post is both enlightening and well written.
George
Thanks for the post - definitely makes sense.
Jonathan,
I am wondering about the broader business strategy issues here - as there are more and more people pouring on to the internet in droves, all competing for the limited first 10-12 places on the search engine listings for a limited number of keywords, it's just not possible for everyone to make it there, is it?
Is it really worthwhile to spend any proportion of one's limited time or working capital on link-buliding for "pure SEO" purposes?
I can see articles and social bookmarks bringing direct traffic, and social bookmarks often hit the top 10 search results, making them a great traffic tool as long as people are willing to click twice.
And quality links from related sites will also bring good traffic.
But links from unrelated sites purely for the benefit of search engines? How many people can reasonably expect to hit the top 12 listings for any given keyword? Really?
This is a great article. It confirms the business approach we are using. I am using an article automation help site http://articlemarketer.com. They have a free user account, but for 49.99 a quarter (they have other options) combined with the distribution across over a thousand article directories, it seems like a good choice for us, and we use it. Thanks Jon for the great info!
Jonathan
I am pretty sure you didn't test this new version of Fast Blog Finder that you have been promoting for a while.
Today I reverted to a previous version 2.10 because the new version is really 5 steps back from version 2.00
And both are far behind Real Link Finder that is also free
Thanks for the useful information, as allways.
Your posts are good. They also do your own programs food, with all the quality links you put into your articles. This is a clever way of achieving this, as submission to article directories do not like these links embedded in their articles.
[…] new here, you may want to subscribe to my RSS feed. Thanks for visiting!Here's an article by Jonathan Leger on how to do a 4 prong (is that a word?) approach to link building. Link building in an effort to […]
Mike:
You are very much mistaken. I have used the new version of Fast Blog Finder, and I love it! It does precisely what it's supposed to do, and it does it very well in my opinion.
Hello !!
You have a great site.
The info is superb.
Thanks a lot pal.
Another Great post Jon! Thanks for sharing
You always create great post, thanks. Yes, google is often unpredicable to rank the sites. Putting link eggs at many baskes is good strategy. But it needs automating for one man show for saving time.
Hi,
You have come up with another informative article. This is truly an excellent read for newbies as well as for the experts in the field of search engine optimization. Thanks for sharing you perspective.
regards
Arun
Thanx again, Jon and Audience.
Remember that any site in the top 1000 for traffic is database-driven, and thereby has it's own search engine that you can optimize for to fine-tune your traffic's demographics.
To paraphrase Micheal Campbell, "I don't like using my elbows".
This is great news for any business as a tip.
Thank You.
Thanks for a great, balanced post, Jon. This is such an important aspect. You have covered it thoroughly. If a newbie follows your directions, they should soon see very encouraging progress.
you have a very informative post, your a genious man. thanks for sharing your knowledge with us.
Ha! Wonderful this post definitely bring a whole number of link building techniques I know but not following as it should be, in a new way for me.
For example, I sometimes over-concentrate on blog comments against article distribution. In fact, some 'gurus' are currently saying that article linking no longer works great except for building authority…
WHAT IS YOUR ANSWER TO THIS OPINION?
Your link patterns must look as natural as possible to the search engines… reminds me of the "bird and tree" model followed by Google: How many "birds" (means links/visitors) are flocking (linking) to your "tree/s" (websites) AND from where? The more diverse this pattern of linking, the higher Google will rank you.
Secondly, BUILD AN AUTHORITY SITE and stay away from MADE-FOR-ADSENSE SITES. Visitors are smart and will not stay on a lame article site… inject personality, communicate with your visitors, build a community round your sites. Answer their questions in a proffessional way, establish your authority on a subject… and you'll always be in demand!
Hi Jonathan reader’s n posters … its no secret … that quality information is definitely the name of the search engine game Google especially lets any one who is really interested know this as a fact!! … and in today’s money making stock market world of search engine competition … if you churn out useful information that we are all privileged as well as exposed to here on Jonathan’s blog the search engines will reward you by placing you high on there top ten pages for the key words your content holds … that’s for sure … and of course every thing you need to know is here right on the top of this page … secrets! What secrets? …. (Has any one else noticed that all the well known names online are all inviting you to reply to there blogs mmmmmmmm is that the SEO secret in the ART OF?)
All my very best to you and yours
Phillip Skinner
Thanks Jonathan,
Thats more High Quality Info from you!
I will get the hammer out and start nailing two more legs onto my tables …
Thanks again,
Dave.
I agree with the four-legs process, anything which is is legal to get traffic to one's website must indeed be practiced. submitting to article directories is really powerful,
Hi Janathan,
Why to use the Fast Blog Finder software?
Do you know the Comment Hut Lite software?
As well this trial version allows to only find blogs with related keywords on wordpress.
I made a few weeks ago 10 comments on some pages of HubPages with page rank 4 and 3. But I didn't get any result. Can you here give some tips. What is the best to do and certainly what not to do?
All my best wishes from the Netherlands,
Patrick Beaufay
Great thoughts! I agree with the thought that in order to be effective, many methods need to be used for link building. You mentioned a couple that I hadn't really pursued yet. I think I'm going to try a couple of them after reading this post.
Jon,
Thank you so much for your valuable guidance and information.
I hope to get my 3WL pending customer support dealt with so I can go ahead and use your system. I am looking forward to using it.
Kind regards,
Teri
Hi Jon,
A nicely organized post! This is basically the same
process as I'm using at the moment, to build website
traffic.
I'm looking forward to your next indightful post!
Bye now,
Laurie
Great post!
What do you think about uploading pda files and freewares to download directories to build links?
Derek
Yes.The methods that you were suggested are very useful.I already tried a part of them..
Jon,
I'm constantly amazed at the quality advice and case studies you so freely share. We've all paid more than we'd like to admit for lesser advice.
I appreciate how actionable your wisdom always is.
Excellent post, though I'm unfamiliar with how SEO Elite is a link builder. I have the tool though and enjoy the article submission part of it.
Jon, I guess my comment wasn't to your liking?
I must also add, that I found this post very interesting, link building is just something that I have started on, but I can already see the results.
Regards
Alan
SEO:
Which comment was that? I get a lot of spam comments and might have deleted it accidentally.
Pretty good classification I think. I would just add things like Squidoo and Hubpages to your article submission category (and bunch of other similar sites). Also, things like Digg or Mashable or other WEB 2.0 sites can go either to social bookmarking or even have their own category
Misha
I am going in for producing tutorial videos to post on video sharing sites. I guess that falls under the umbrella of social media bookmarking though.
Also, hopefully great site content. But not as great as you Jonathan, yet!
p.s. it's scary to think that there are full time paid employees building links for our competitors. Yikes.
I just wanted to mention something about the article submission aspect of this post.
Make sure that when you are writing your articles that you are NOT thinking about the backlinks you are going to get.
Write for the reader, not the backlinks. This will increase your CTR from your articles while at the same time getting the becklinks mentioned above.
Think of the backlinks and SERPs results as a secondary bonus to your article submissions and you're sure to increase both traffic and sales.
- Allen Graves
Great article - I really like the analogy and the four legs of the table. Do you have any great link building vendors that you recommend in addition to the tools you describe above?
Good points Jon, Funny that Googl ealerts notifed me that someone was wriitng about AutomatedLinkBuilding, which is the name of one of my sites.
I thought you were doing a site review or something, then I read this post and saw the 4 steps approach.
Anyways, this 4 steps approach is important since there will be a Google Slap coming this year for those that are too one-dimensional in their linking approaches, especially with social bookmarking sites.
Long story short on that:
Googl eis working with 2 social sites and will be devaluing sites that have links predominantly only from 1-2 social bookmarking sites.
Thanks,
Dan
Excellent post.
We're finding another benefit to having great content - people are approaching us, wanting to use our content on their web sites.
In the past, I've rejected those sort of requests because I was keen to make sure that our content was unique.
But (after lots of reading, including a post by Matt Cutts on his blog, I've come to believe that syndicating content is Ok, provided you get a plain link back to the original version - because that should ensure that the original has more PR than the syndicated version.
If I'm feeling very paranoid, (or am syndicating to a high PR site), I'll make sure to re-write before syndicating, just to make 100% sure there's no problems with our version getting bumped out of the search results by the syndicated copy.
The links you can get this way are often very high quality - and because people approach you, there's no time wasted making hundreds of link requests either!
John,
Once again your post hits the nail squarely on the head. I learn much from you.
Thanks,
Don Carty
True words indeed.
The multiple sources approach is important in just about every aspect of income production. Id suggest having multiple sites, multiple income sources from context ads, affiliate programs etc and get your taffic in multiple ways, offline, ppc, links, articles. That way you are not dependent on any one factor that affects your income.
I really appreciate what you have written, but as stated above by a few other people, could you write an article on social book marking, I had tried this once and it did not work to well for me.
Another great post from you! There are lots of techniques that can be used in link building. So it's better to try all those approaches to see how it works. Thanks for sharing this topic to us! I got lots of useful information.
I guess you're right Jhon. My blog got rolled over from 3 to 0. I only relied on one link method: reciprocal.
Great article! Using your "4-legged" approach I creates a simple Excel file (one worksheet for each method) and I rotate/interval my linking methods.
I started this early this week. I already see back-links on both Google and Yahoo webmaster tools. I haven't seen any improved rankings yet but I have no doubt it will happen.
Jonathan,
As usual, great post with outstanding information. At your recommendation awhile back, I picked up the paid version of Fast Blog Finder for building backlinks. I must say it wasn’t a disappointment especially after the recent upgrade. It is a great tool and I highly recommend it. I am also considering your 3WayLinks.net site. I’m just waiting for some steady monthly Internet income to cover the monthly fee.
[…] HomeBiz Marketing Tips: Jonathan Leger shares with us his 4 Legged Approach to Link Building. Although I've seen these tips floating around in various forms, it never hurts to return to […]
Just in the process of putting my first site together and there is a lot of very interesting points made here. Many thanks!
Great tips here, I've always steered away from the automated route, so I might pick this up as part of my routine.
First, I'd like to complement the author on a fantastic post!
You hit the nail on the head in discussing the type of competition many one-man and one-woman sites have to go up against. The idea of using automated link-building systems is certainly tempting when considering the competition has a department dedicated to this art.
My question pertains to the accuracy of these systems. Do those who outsource link-building activities run the risk of having 'unnatural looking' links, paying for it with decreased rankings in search engines as a result?
This question is the main reason I have not yet signed up for such a service. I just can't seem to find convincing data that suggests that this is a safe practice. It seems that with even the most intelligent systems, the variability of anchor text in links will inevitably be limited with an automated system.
Perhaps I am wrong, and I am far from an internet marketing expert. However, from what I do know, this seems a legitimate concern. Am I placing too much emphasis on this, and are my concerns even legitimate?
Thanks for a terrific and extremely informative piece
I am curious how this works for very competitive terms
Hey Jon,
It's ok, I can't remember what it was i said now word for word, it was a rather long post, agreeing with what you were saying in you very informative article.
btw, I tried to get socialbookmarkingdemon from your link above, tried it out, but it didn't work on my vista 64 bit.
sorry about that.
Do you know of any other softwares like that?
Cheers
Loz
Onlywire.com is also good to submit to a number of social bookmarking sites at once.
Social bookmarking is among the best these days. Book I believe is all of our new browser.
We use something (product or service) on the Internet if it has been reviewed or talked about by someone else.
Thank You,
For the sturdy table
Fantastic Article. I really need to be more Systemic in my Approach
I found your article while researching google adsens. I am just now starting to make money from google adsense on my sites and this article was understandble for a newbie like me!
Trying to figure out what works for educational, kid friendly and cooking sites is a challenge!
Belinda
I wish there was a way to see how many people have actually clicked on the social bookmark images on my sites.
Mally
Jonathan,
I think that’s a pretty reasonable strategy you’ve outlined. I just started using Fast Blog Finder (the paid version) after watching your video. I think it’s an excellent app. for building backlinks. Thanks for all the great information.
DL
This is interesting! I enjoyed reading your great post.Thanks for the valuable information and insights you have shared here.